Well that's sort of what it's about. This is a weird, hallucinatory book. In subject matter it's as dark as the previous novels I've read by him, and probably moreso than Diary. But it's more brightly colored, bitchier. That last word sounds a little stereotype-y, I know, but I can't really see a straight author writing this book.
So it's all Palahniuk, while different from his previous stuff. And everyone else's. I'm having a pretty good time with it.